Chromaculture

Identity | Product Design | Business Development | Management | Sales/Marketing | Web Design

Chromaculture Apparel is a apparel design company with a mission to eliminate the “corporate gym shirt”. Our goal is to create products that elevate the customer experience through thoughtful design, high-quality materials and production and domestic manufacturing.

I founded Chromaculture in 2009 in my crowded garage in Santa Cruz, California surrounded by surfboards, bikes, skateboards and other beach toys. My goal was simple: make T-shirts and have fun. My role as owner/founder ensured that there was always a new problem to solve, obstacle to overcome or task to master.

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